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Commercial Space Products
Many products developed for use in space have produced commercial spinoffs for Earth applications.
Branding of Space Commerce is Overdue
A recent study identified a major "disconnect between the public’s perception of [NASA's] “promised value” and what is “delivered”. Commercial space has both a branding and a related communications challenge.
The Google Lunar X Prize...What is the Value, Besides Prestige for the Winner?
The Google Lunar X PRIZE is a $30 million international competition to safely land a robot on the Moon, travel 500 meters, and transmit images and data back to Earth. Unlike previous decades where space activity was largely government-funded, companies and organizations are responding to challenges like this and demonstrating that space exploration is no longer limited to multi-billion dollar programs. But what value other than prestige can be gained by participants in this competition? What's the bang for the big bucks?
